With 16 years of experience driving marketing excellence in the hospitality sector, I bring expertise in transforming hotel brands and maximizing revenue through innovative marketing strategies. I partners with independent luxury and boutique hotels to elevate their market presence and drive measurable results.Previously serving as Corporate Integrated Marketing Director at Davidson Hospitality ,I have successfully guided marketing strategies for a diverse portfolio of 21 luxury resorts, orchestrated seven seamless property transitions, and led four major rebranding initiatives. This high-level experience, combined with roles at prestigious brands including Four Seasons, Starwood Hotels & Resorts, Marriott, and Hilton has honed my expertise in both branded and independent boutique and luxury properties.My comprehensive approach encompasses everything from strategic brand development and revenue optimization to content creation and digital marketing excellence. I have particular strength in managing complex rebranding projects, executing compelling visual storytelling through photo and video production, and developing strategic partnerships that drive brand awareness and bookings.Known for balancing creative vision with data-driven results, I have consistently demonstrated success in launching new properties, revitalizing existing brands, and creating marketing strategies that resonate with luxury travelers. My bilingual capabilities in English and Spanish further enable effective communication across diverse markets.