
Colby O

Colby O
About
Hi, Iβm Colby! π Iβm a seasoned marketing professional with over 7 years of experience in the travel space. βοΈ π
Most recently, Iβve been working for a travel startup called Well Traveled Club, leading the strategic planning and execution of integrated marketing campaigns across multiple channels, including web, social media, email, and paid ads. During my first year at Well Traveled, in addition to my marketing responsibilities, I oversaw all bookings and managed our agency relationship. I learned the ins and outs of being a travel advisor and developed a strong knowledge of hotel brands and industry lingo. I have worked with agencies such as Virtuoso, SmartFlyer, Fora and the Signature Travel Network.
Growing up in the Midwest, my love of travel and adventure flourished at a young age, thanks to parents who believed experiencing new cultures was the best form of education. When Iβm not working and saving for my next trip, Iβm daydreaming about where I want to go next. I have vast experience working in a remote environment, executing marketing efforts from start to finish. I am known for my attention to detail, creative problem solving, and my commitment to delivering high-quality work.
With a background in the marketing and the travel space, Iβm well-versed in the industries ins and outs and thrive in their fast-paced environment. Iβm here to offer you my expertise in the following areas:
β Marketing Strategy
β Content Creation
β Social Media Management
β Business Strategy
β Analytics & Database Management
β Paid Advertising
β Project Management
β Campaign Management
β Website Management
β Product Management
β Email Marketing & Newsletters
β Copywriting & Storytelling
β Itinerary Building
β Admin Work
β Consulting
My mission is to inspire people to explore the world and take their next incredible adventure and Iβd love to help take you and your business to the next level. Please feel free to reach out to me anytime to discuss further! π
Most recently, Iβve been working for a travel startup called Well Traveled Club, leading the strategic planning and execution of integrated marketing campaigns across multiple channels, including web, social media, email, and paid ads. During my first year at Well Traveled, in addition to my marketing responsibilities, I oversaw all bookings and managed our agency relationship. I learned the ins and outs of being a travel advisor and developed a strong knowledge of hotel brands and industry lingo. I have worked with agencies such as Virtuoso, SmartFlyer, Fora and the Signature Travel Network.
Growing up in the Midwest, my love of travel and adventure flourished at a young age, thanks to parents who believed experiencing new cultures was the best form of education. When Iβm not working and saving for my next trip, Iβm daydreaming about where I want to go next. I have vast experience working in a remote environment, executing marketing efforts from start to finish. I am known for my attention to detail, creative problem solving, and my commitment to delivering high-quality work.
With a background in the marketing and the travel space, Iβm well-versed in the industries ins and outs and thrive in their fast-paced environment. Iβm here to offer you my expertise in the following areas:
β Marketing Strategy
β Content Creation
β Social Media Management
β Business Strategy
β Analytics & Database Management
β Paid Advertising
β Project Management
β Campaign Management
β Website Management
β Product Management
β Email Marketing & Newsletters
β Copywriting & Storytelling
β Itinerary Building
β Admin Work
β Consulting
My mission is to inspire people to explore the world and take their next incredible adventure and Iβd love to help take you and your business to the next level. Please feel free to reach out to me anytime to discuss further! π
$50/hour
Boise, Idaho, USA
English
She / Her
Open to ongoing, long term, and short term work
Last active 5 weeks ago
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Skills
Blog Writing
Canva
Client Communications
Content Creation
Copywriting
Destination Research
Dropbox
Email Sequences
Excel
Instagram
Itinerary Building
Later
Mailchimp
MailerLite
Marketing
Newsletters
Organization
Proposals
Quoting
SION
Social Media
Supplier Relations
TikTok
UMapped
Video Editing
Website Building
Website Optimization
Wix
WordPress
Work history
Email marketing Setup and Newsletter Help
$1,080.00
5
βColby is friendly, smart and super organized. She sheduled a kick of call to initiate the project and understand my goals even though at first I was a little all over the place with what I needed.
She helped me build out my email marketing strategy, enhanced my welcome series and put together a calendar with ongoing email topics for me to get my email marketing up and running.
She assisted me in designing a beautiful monthly newsletter template and kept me on track to release it with contributions for content, stories, and proofreading my blogs. I can't thank her enough and I would definitely recommend Colby for your Travel Marketing needs. β
April 9, 2024 β October 7, 2024
VA for socials/website/marketing
$2,013.00
5
βColby, you were absolutely amazing! I am so thankful that we were able to team up in the beginning of my agency creation. The foundation that you were able to put down is so much better than anything I wouldβve come up with on my own. It was absolutely fantastic working with you. You are truly an amazing creative, organizer, assistant, whatever else you want to be. You built out my marketing calendar with everything from social content to blog posts to topics for my monthly newsletters. You developed beautiful templates on Canva for my social media. You set up MailChimp and developed my newsletter template. I know I said already how organized you are, but that deserves another recognition because your focus and organization was top notch! You are an asset to whatever team you are on and I would happily have you back whenever you have the time!! β
January 18, 2024 β May 10, 2024
Help with transitioning from Mailchimp to Flodesk
$348.75
5
βColby has been a delight to work with. She is very detailed and communicated each step of the way making the work not overwhelming at all. On top of that, she is extremely responsive, completing the work and was flexible even while I was traveling. I highly recommend her for any project.β
April 4, 2024 β April 5, 2024
Graphic Design, Branding, Social Media Help?
$607.50
5
βColby is very organized and professional. She helped me tackle a brand design project I'd been thinking about for months. Very happy with the end result & would love to work with her again! Thanks!
β
January 18, 2024 β February 28, 2024
Create automated mailer sequences in Mail Chimp
$315.00
5
βWorking with Colby was awesome! After reviewing my project and our kick-off zoom call, she took my project and immediately knew what I needed, how to organize, and execute. She quickly set up the initial structure for my campaign in MailChimp for my review. I was able to make necessary revisions to my IFO and get the first sequence out after only a few days.
She took my hastily outlined emails then designed and wrote much better email copy to elevate my presentation! Colby took my boring little emails and made them amazing! Not only would I definitely work with Colby again, I would and have recommend her to anyone!
β
January 30, 2024 β February 16, 2024
Fun Facts
π¬
Describe yourself in five words
Passionate, Friendly, Adventurous, Organized, Detailed
π
Best piece of advice
Travel More, Travel Often
π§πΌβπΌ
First job
Working for a Marketing Agency that Specialized in Travel
π
Favorite destination
San SebastiΓ‘n, Fiji, and Patagonia π
π½
Favorite food
Toss Up Between Italian and Mexican π
πΊ
Bucket list destinations
African Safari and Vietnam
π¨
Favorite hotel
The Beachside Treehouses at Playa Viva π
βοΈ
Favorite airline
Delta
β
Hobbies
Hiking, Exploring New Places, Trying New Foods, Photography, Design